Marvel has just made another big leap into the digital world this week by adding some 12,000 single issues to Amazon’s Kindle Store, allowing Kindle readers Marvel comics directly on their digital device. Amazon also owns the biggest digital comics publisher, comiXology, and as part of the deal, Marvel will now have a featured spot on Amazon and the Kindle app’s homepages.
With so many new fans being drawn to the Marvel universe via the movies, it’s no surprise that their readership has grown by leaps and bounds lately, and the biggest new influx of readers to digital comics, it turns out, has been women. According The Wall Street Journal, the new Ms. Marvel title was actually Marvel’s best-selling digital comic of last year, which makes a ton of sense, as that book has been a big hit with female readers.
Read the original article on the Wall Street Journal here.